Archive for Silver Spikes
RKPR, working on behalf of Artown, took home multiple awards from the Silver Spike Awards Reception presented by the Sierra Nevada Chapter of the Public Relations Society of America. Four awards recognized the team for innovative and successful public relations and community outreach initiatives implemented in the past year.
We were honored with the top prize, Silver Spike Awards, for the Artown Mobile Application and community outreach for the Give $3 to Keep Artown Free program, produced in collaboration with Artown and Powell Promotions. We also received a Students Choice Award for the Give $3 program, awarded by public relations students at the University of Nevada, Reno.
Last, Artown’s social networking program, which includes Facebook, Twitter, Flickr, YouTube and a blog, earned an Award of Excellence. Each of these programs are important to Artown’s success in 2010 and we’re thrilled that we’ve earned such amazing recognition.
Thanks to the incredible Artown team for letting us run wild and develop strategic programs and have garnered such amazing results.
We worked this week on preparing three great entries into this year’s PRSA (Public Relations Society of America) Sierra Nevada Chapter Silver Spike Awards. It’s a great exercise for us as a team, forcing us to step back from the work we’ve been so close to this past year and really look at our strategies, goals, tactics and outcomes for various clients.
From this we’ll be more prepared to make recommendations for the coming year and adjust our strategies and tactics as needed to stay at the top of our game.
While I’d like to think that all of our work deserves an award for some reason or another, in the end our true reward is client satisfaction.